

Ted has a crush on Audrey (Taylor Swift), who states that she’ll marry the person who brings her a real, live tree – something not seen in Thneedville in many a long year. Fresh air is provided to the citizens of Thneedville by Mayor and entrepreneur Aloysios O’Hare (Rob Riggle), ostensibly quite accommodating as long as nobody investigates his business practices. Ted (Voice of Zac Efron) lives with his mother (Jenny Slate) and Grams (Betty White) in Thneedville, a walled city that is practically utopian in appearance there isn’t a skerrick of nature anywhere – trees and plants are plastic, while buildings are manufactured from metal, plastic and other synthetic materials. Does The Lorax succeed with its modifications, or does the sensitive theme of the film prevent it from becoming an outright hit? The Lorax, based on Seuss’ enviro/commercialism centric story, is expanded from the few pages of text provided into a full-blown feature, with a couple of new characters and a definite change in tone from the original work, making the story more accessible to modern audiences with short attention spans.

The Grinch was an enormous success (even with Jim Carrey’s off-kilter approach now the subject of much online derision), Mike Meyer’s scathingly bad live-action Cat In The Hat debacle killing that character off for a generation of children, and the wonderfully, delightfully animated Horton Hears A Who (with Jim Carrey’s voice-work as Horton actually proving entertaining) bringing the acclaimed author’s work to the big screen and new audiences. Four major features in, and the successes outweigh the failures. Hollywood’s continual desire to mine children’s books for the next motion picture seems to be paying off – at least as far as fans of Dr Seuss are concerned. Folks familiar with Dr Seuss’ story will delight in seeing it on the big screen, while new fans will be kept laughing at the same time – much like Horton Hears A Who, The Lorax lengthens the original story to fill a feature and does a damn fine job of it. While it often feels somewhat belabored by plot, the film still enthuses about its core themes of corporate monopolizing greed to the point where you can kinda see how its going to end up. What we think : Dazzlingly animated, occasionally heavy-handed environmental themed story about consumerism, The Lorax is bright, bubbly fun for all ages, with enough subtle humor for the adults and plenty of amazing visuals to keep the kiddies keen. Synopsis: After living in Thneedville his entire short life, young Ted decides to find a real life tree to impress his female crush, and learns along the way why Thneedville is made entirely of synthetic materials. It's nice to save the environment, but we humans are part of that environment too.Principal Cast : Voices of Zac Efron, Rob Riggle, Danny DeVito, Ed Helms, Taylor Swift, Betty White, Jenny Slate, Nasim Pedrad, Stephen Tobolowski. If you're going to advocate something radical, you had damn well have a pretty good answer on *how* where going to do it without throwing society into chaos.

The idea that we're just going to run out and start shutting down coal and nuclear plants now, with no real replacement save some *hope* for a future of wind and solar is just nuts. But those things are, even in the best case scenario, decades away. Sure it would be nice to have giant solar and wind farms that could supply all our energy needs. I know this is probably going to get me flamed, but my biggest problem with the more extremist environmentalists out there (aside for their propensity for wild-eyed, quasi-religious Chicken Little alarmism) is that they often jump up to protest without any real answer to the question "Well, what's a reasonable alternative?" Most of the alternatives that they do have seem more like pipe dreams to me (at least for now).
